Jay Z & Beyonce Top Billboard’s 2014 Power 100 Magazine Issue

January 24th, 2014 | By

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Leveraging their star power to release new albums in unprecedented ways—Jay Z through Samsung and Beyoncé through iTunes—they instantly changed how the industry and fans thought about interacting with music. He gave his album away; she charged a premium price for hers. But they both used the element of surprise to restore the excitement that used to accompany a new release, before that impact was dulled by the endless thunder of carefully plotted promotion.

 

Full Story: Billboard

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